Ad Options & Specs
Boost Your Biz
GRTC Style! GRTC Transit System is everywhere! We carry your customers and prospects to their favorite destinations over ten million times each year – to work, school, church, movies, restaurants, museums, and hundreds of tourist attractions across the Greater Richmond region. Plus, ridegrtc.com is their source for current schedules and route information. Smart businesses know, where there’s traffic, there’s a sale!
Stay ahead of the competition and add GRTC bus billboards and online banners to your next advertising or marketing campaign. Browse our advertising opportunities below to figure out what route you’d like to take!
To get your advertisement rolling, please contact our Transit Advertising Sales Executive, Tim Brazil during regular business hours:
Phone: (877) 862-4414
Please direct all mail deliverables to:
Media Transit c/o GRTC Transit System
301 East Belt Boulevard
Richmond , Virginia 23224
Bus Billboards & Interior Display Cards
Kick your ad into high gear! Place your advertisement on a bus billboard and we’ll put it to work. Remember, we make over 10 million trips each year in the City of Richmond and portions of Henrico County, Chesterfield County, and Petersburg. The GRTC billboards are mounted at eye level for maximum visibility.
Below you will find service, rate, and display specifications. The rates listed are for space only; artwork, layout, and production are not included. Please contact your sales representative for art and production specifications.
Marketing Statistics:
Service Areas: City of Richmond, City of Petersburg, Henrico County, and Chesterfield County.
Market Population 18+: 463,000
Monthly Ridership: 853,000
Total Fleet: 186 Buses
100%
Showing: 80 Displays
75% Showing: 60 Displays
50% Showing: 40 Displays
25% Showing: 20 Displays
Display Type Billboard Size Live Copy Area
King Size Billboards 30” x 144” 28” x 142”
Queen Size Billboards 30” x 88” 28” x 86”
Rear Display Billboards 21” x 70” 19” x 68”
Interior Displays 11” x 28” 11” x 28”
Traditional Exterior Transit Advertising Rates
Type 1 Month 3 Months 6 Months 12 Months
King (Driver’s Side) $225/mo $210/mo $200/mo $190/mo
Type 1 Month 3 Months 6 Months 12 Months
Queen (Curb Side) $210/mo $200/mo $190/mo $175/mo
Type 1 Month 3 Months 6 Months 12 Months
Rear Display $210/mo $200/mo $190/mo $175/mo
Interior Transit Advertising Rates
Interior Displays $20 per bus
Premium Bus Advertising
These are based on a 12-month contract. Shorter terms are available; ask your Transit Advertising Sales Executive for details.
Type 1 Month 3 Months 6 Months 12 Months
F
ull Bus Wrap $2,200/mo $2,000/mo $1,750/mo $1,500/mo
Type 1 Month 3 Months 6 Months 12 Months
Half Bus Wrap $1,200/mo $1,000/mo $900/mo $750/mo
Type 1 Month 3 Months 6 Months 12 Months
King Kong Wrap $795/mo $695/mo $595/mo $495/mo
Type 1 Month 3 Months 6 Months 12 Months
Full Back Wrap $695/mo $595/mo $495/mo $395/mo