GRTC Style! GRTC Transit System is everywhere! We carry your customers and prospects to their favorite destinations over ten million times each year – to work, school, church, movies, restaurants, museums, and hundreds of tourist attractions across the Greater Richmond region. Plus, ridegrtc.com is their source for current schedules and route information. Smart businesses know, where there’s traffic, there’s a sale!
Stay ahead of the competition and add GRTC bus billboards to your next advertising or marketing campaign. Browse our advertising opportunities below to figure out what route you’d like to take!
To get your advertisement rolling, please contact our Transit Advertising Sales Executive during regular business hours:
Tim Brazil, Transit Advertising Sales Executive
Phone: (877) 862-4414
Fax: (804) 748-3258
Email: busads4u@aol.com
Please direct all mail deliverables to:
Media Transit c/o GRTC Transit System
301 East Belt Boulevard
Richmond, Virginia 23224
Kick your ad into high gear! Place your advertisement on a bus billboard and we’ll put it to work. Remember, we make over 10 million trips each year in the City of Richmond and portions of Henrico County, Chesterfield County, and Petersburg. The GRTC billboards are mounted at eye level for maximum visibility.
Below you will find service, rate, and display specifications. The rates listed are for space only; artwork, layout, and production are not included. Please contact your sales representative for art and production specifications.
Service Areas: City of Richmond, City of Petersburg, Henrico County, and Chesterfield County
Market Population 18+: 463,000
Monthly Ridership: 853,000
Total Fleet: 159 Buses
100% Showing: 80 Displays
75% Showing: 60 Displays
50% Showing: 40 Displays
25% Showing: 20 Displays
| Display Type | Billboard Size | Live Copy Area |
| King Size Billboards | 30” x 144” | 28” x 142” |
| Queen Size Billboards | 30” x 88” | 28” x 86” |
| Rear Display Billboards | 21” x 70” | 19” x 68” |
| Interior Displays | 11” x 28” | 11” x 28” |
CLICK HERE for the 2020 Rate Card PDF
| 1 Month | 3 Months | 6 Months | 12 Months |
| $300 / month | $275 / month | $250 / month | $225 / month |
| 1 Month | 3 Months | 6 Months | 12 Months |
| $250 / month | $240 / month | $230 / month | $200 / month |
| 1 Month | 3 Months | 6 Months | 12 Months |
| $250 / month | $240 / month | $230 / month | $200 / month |
| 1 Month | 3 Months | 6 Months | 12 Months |
| $350 / month | $295 / month | $275 / month | $250 / month |
| 1 Month | 3 Months | 6 Months | 12 Months |
| $225 / month | $175 / month | $165 / month | $150 / month |
Interior Displays: $20 per bus per month
These are based on a 12-month contract. Shorter terms are available; ask your Transit Advertising Sales Executive for details.
| 1 Month | 3 Months | 6 Months | 12 Months |
| $3000 / month | $2500 / month | $2000 / month | $1750 / month |
| 1 Month | 3 Months | 6 Months | 12 Months |
| $1500 / month | $1250 / month | $1000 / month | $875 / month |
| 1 Month | 3 Months | 6 Months | 12 Months |
| $1000 / month | $850 / month | $750 / month | $595 / month |
| 1 Month | 3 Months | 6 Months | 12 Months |
| $750 / month | $650 / month | $550 / month | $450 / month |
GRTC Advertising Policy (PDF) - GRTC Transit System believes that advertising on bus vehicles is best performed when guided by a standard set of established criteria. GRTC intends for this Advertising Policy to articulate those criteria by a viewpoint neutral advertising standard to be consistently applied and objectively enforced. Enactment of this Policy represents GRTC’s declared intent not to allow any of its transit vehicles or property to become a public forum for dissemination, debate, or discussion of public issues.